Syndicate content

erainwater's blog

Now You, Too, Can Have an Interactive Website!

Posted Tue, 11/10/2009 - 11:19am by erainwater

Google's been very busy lately. Most people who pay attention to social media and search engine updates already know that Google recently launched three new platforms that can make your website more user-friendly and more interactive. These platforms give you the ability to find out what your users think, interact with them on a more personal level, and allow them to connect with each other. There are pros and cons to each, and these new additions emphasis the importance of making sure you monitor and address user response.

Meet the Neighbors

Posted Thu, 11/05/2009 - 8:43am by erainwater

The economy is tight right now. We all feel it, and everyone’s looking for a way to save a couple of bucks here and there. The time comes to renew your hosting, and you consider your options. Dedicated or shared? Does it really matter that you could have more security and be crawled faster on a dedicated IP address when shared hosting can save you a decent amount of money? So you make the decision, enjoy the savings, and sit back. After all, no harm done, right? Um… don’t be so sure.

Combining Usability with SEO

Posted Wed, 10/28/2009 - 6:26am by erainwater

We all know how important SEO is- this is what makes your website visible in search engine result pages (SERPs), and this is how you attract users to your site. But what happens when a user reaches your site and can't use it? They go to your competitors, and you lose conversions, ROI, and repeat traffic.

So what are some ways you can avoid falling into usability error traps and keep your conversions and traffic?

Syndicate content